I recently met with Denise Wilson of Lawyers Title to discuss how she could help me continue to grow my business. Denise has been in the industry for several years and has a ton of knowledge. I knew she could help me and she didn’t disappoint.
You will need to listen to the whole episode to get all the details of my meeting and what I learned, but here is a brief summary below.
4 Big Takeaways…
Here are the big things I learned from Denise and what I will be implementing in my own daily routines to try to grow my business.
1. Pick up the Phone!
Oddly enough, the first thing she told me to do was block out time every day and call my sphere, leads, etc. She works with high producing teams that time block this for every member of the team every day.
2. Mindset is HUGE
Run your business like a business. Stay focused on the things you need to be doing. (like 20 calls per day). Lead Generation is what your business is all about. Focus on closing the deals the you don’t have, not just the deals you do have.
3. Be Consistent
This doesn’t just apply to marketing. We know that you need to commit to marketing long-term in order to see any results. But I learned that I need to do this with my sphere, my leads, my social media etc. Set up a system and stick with it.
4. You need Active and Passive Lead Generation.
It’s not enough to just have emails, newsletters and postcards going out. You need to have active lead generation going on as well. Phone calls, Door knocking, Open Houses. These are active (and free) ways to generate leads. Hustle. Sweat. Work.
Denise also shared some specific tools that Lawyers Title has to assist agents. I am now receiving a weekly summary of the FSBO’s in my area. I am also receiving a newsletter that I can forward to my database to assist them with monthly home maintenance. They even have an App that lets me show sellers see an estimate what they can expect to receive at closing based on a certain sales price.
If you haven’t done this already, I would suggest you schedule a meeting with your favorite title and escrow company to see what they have available to help you with your success. I of course would recommend Lawyers Title. They have the power of a large national parent company with Fidelity, but maintain local control and personal service. Again, a big thanks to Denise for partnering with me on my pathway to success.
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